Engineering the systems behind DTC revenue.
RevMesh builds and repairs the tracking, checkout, subscription and retention infrastructure used by high-volume commerce brands.
TrackingCheckoutChampSubscription InfrastructureIntegrations
Revenue problems rarely live in one platform.
A single conversion can cross an ad platform, a tracker, a funnel, a checkout, a payment processor and a subscription system before it appears in reporting. We work across the boundaries between platforms — where attribution disappears, state breaks, events duplicate and custom business logic becomes necessary.
▲ failure points live at the seams — where attribution disappears, state breaks and events duplicate
The work is specific. So is the failure.
We don’t publish case studies yet, and we won’t fabricate metrics to fill the gap. What we can show is the class of problem brands actually hire us for — and the way we build once we’re in: QA’d, monitored, documented, and maintainable by whoever comes after us.
- Voluum and CheckoutChamp report different revenue for the same campaign — reconcile them and fix the source.
- Upsell conversions fire as duplicates on Meta, inflating reported ROAS — deduplicate at the event pipeline.
- Click IDs die between a native ad, a redirect chain and the checkout — persist them across every hop.
- A subscription brand needs pause, swap and conditional save offers CheckoutChamp doesn't ship — build them.
- Apple Pay works on the main offer but fails silently on the upsell path — trace and repair the flow.
- Shopify and CheckoutChamp disagree on subscription state after a migration — rebuild the synchronization.
Know where the order actually came from.
Attribution isn’t a pixel setting. It’s the survival of a click ID across redirects, sessions, checkouts, upsells and rebills — and the reconciliation of what every platform claims afterwards.
- CLICK ID
- SESSION
- ORDER
- UPSELL
- REBILL
- REVENUE
When the numbers disagree between platforms, we follow the transaction from click to revenue and fix the infrastructure underneath it — S2S postbacks, conversion APIs, click-ID persistence, server-side endpoints, reconciliation.
Native traffic attribution is our deepest specialism. Outbrain, Taboola, NewsBreak and AppLovin pass identity through redirect chains as URL parameters and return conversions by server-side postback — none of it handled for you, all of it ours to build. See how we work in native.
Subscription infrastructure built around your business — not the other way around.
Your subscription portal should do more than expose a cancel button. We design customer-facing subscription experiences around the economics of your offer: which lifecycle actions exist, what a cancellation attempt triggers, which alternative is worth presenting, and what happens to the billing schedule afterwards.
- PORTAL
- RETENTION FLOW
- OFFER LOGIC
- LIFECYCLE ACTIONS
- REPORTING
The portal is live in production today, deployed privately for selected subscription brands and extended per implementation — not sold as self-service software.
CheckoutChamp beyond the visual editor.
Custom offer logic, JavaScript, tracking, subscription systems, upsells, member areas and integrations — engineering work inside the platform, not configuration around it.
FUNNELCheckout & funnel builds
Custom checkout UI, upsells, downsells, pre-upsells, product replacement flows and conditional offer logic.
LOGICOffer & product logic
Subscription vs one-time behavior, product mappings, quantity and variant handling, custom fields, order and session state.
INTEGIntegration & tracking
S2S postbacks, conversion APIs, webhooks, Shopify synchronization and attribution wired through the checkout.
PERFPayments & performance
Apple Pay / Google Pay troubleshooting, payment method debugging, page speed and frontend reliability.
At volume, small technical failures don’t stay small.
A tracking discrepancy, a broken subscription flow or a checkout defect can cost considerably more than the engineering required to fix it — every day it stays unfixed. We take on the problems where that arithmetic is obvious.
How we work.
Diagnose
Access first, then evidence. We trace real transactions through the live stack before forming an opinion about what's wrong.
Architect
Design the fix — and refuse the complexity that doesn't earn its place. Fewer moving parts, fewer 3am incidents.
Implement
Build, integrate and QA across every affected system, not just the one that showed the symptom.
Support
Maintain and extend where ongoing ownership makes sense. Handover documentation either way.
Three ways to engage.
Every engagement is scoped around the infrastructure involved and the commercial impact of the problem.
Technical Audit
For complex tracking, checkout or subscription problems: trace the failure across the stack, document the cause, propose the fix.
Implementation
A defined engineering project — a portal build, a tracking architecture, a funnel, a migration — delivered and QA'd.
Ongoing Engineering
For brands whose infrastructure needs continuous specialist ownership: monitoring, maintenance, extension.
Have a revenue-critical technical problem?
Send us the stack, the problem and what you've already tried. We'll tell you whether it's something we can solve — and how we'd approach it.